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Israeli troops and tanks have gathered near the Gaza border as they prepare to battle Hamas after last week’s terrorist attack. NBC’s Richard Engel reports for Sunday TODAY.

Retired admiral James Stavridis, former NATO Supreme Allied Commander, provided analysis on Israel’s promised invasion of Gaza and the rescue the nearly 150 hostages held by Hamas. Stavridis says “I’ve been involved in many hostage rescue operations over the years. This is the most difficult one I’ve ever seen.”

The U.S. State Department has reported there are 15 Americans unaccounted for in Israel, along with the 29 killed in the Hamas attack. Now the U.S. Embassy has announced new evacuation efforts to help the roughly 500,000 Americans currently in Israel to leave the country. NBC’s Allie Raffa reports for Sunday TODAY.

"Meet the Press" moderator Kristen Welker joins Sunday TODAY’s Willie Geist to discuss how the Biden administration is working with Israel’s government to prevent the war with Hamas from expanding.

Porto’s Bakery is a family-owned institution that has been a part of the fabric of Los Angeles since its owners fled Cuba nearly 50 years ago and have passed the business down through generations. The bakery is a must-stop shop in California for its famous potato balls, guava cheese strudels and countless Cuban specialties. NBC’s Gadi Schwartz reports in this week’s Sunday Spotlight.

Hughes Van Ellis, one of the three known remaining survivors of the 1921 Tulsa Race Massacre, has died at 102. Van Ellis lived a life of service by fighting in World War II and righting the wrongs against Black families in American history. Sunday TODAY’s Willie Geist remembers a life well lived.

Sunday TODAY’s Willie Geist runs through the Highs and Lows of the week, including Will Ferrell taking over the turntable at a USC fraternity party for parent’s weekend, a bear grabbing a late-night snack from the freezer and more!

The time to book your holiday travel is now! NBC’s Vicky Nguyen joins TODAY to share what you need to know to save on your holiday travel, including when to book your flights, the best day to fly, and how to prepare for unexpected delays.

Ceremonia is Sephora’s first Latina-owned hair care brand. TODAY’s Jill Martin Brooks meets up with the founder at the company’s flagship store in New York City.

Metastatic breast cancer thriver Tami Eagle Bowling and Broadway performer Matt DeAngelis stop by Studio 1A to talk about literally shining a light on the disease with the campaign Light Up MBC. TODAY honors the campaign by lighting up the studio in their colors.

Farmgirl Flowers founder and CEO Christina Stembel joins TODAY with tips for capturing the essence of fall to make beautiful centerpieces for your home.

In the latest installment of Girl Code, Hoda Kotb and Jenna Bush Hager offer advice to people in interesting dilemmas, including one friend who wants to keep the adjoining hotel door open.

“The Real Housewives of Beverly Hills” star Garcelle Beauvais joins Hoda & Jenna and opens up about the show’s latest season, the marriage of Kyle Richards and Mauricio Umansky and how she keeps parts of her family’s lives private while cameras follow them.

New Beauty’s Sarah Eggenberger joins Hoda & Jenna to talk about the new beauty trend called the “everything shower” and shares products to turn your bathroom into a luxurious spa.

Friday the 13th is a great time to start getting into the spooky season. Interior designer Lauren Makk joins Hoda & Jenna with fun and easy DIY projects for Halloween, including festive cement pumpkins and kooky candles.